Beata Rydbacken is taking over your feed, one big clip hoodie at a time
We sit down with the rising Swedish designer to discuss her viral big clip hoodies, working with Rosalía on the Lux Tour, plus Zara Larsson’s Coachella outfit that got lost in the post
Black News 
If you’ve been anywhere near the internet in the last couple of months, chances are you’ve seen a certain grey, zip-up sweatshirt, fastened together by three blown-up pastel hair clips. Beata Rydbacken’s big clip hoodie may have entered the canon of viral It-items, but its inception was a lot more ordinary than its oddball appearance suggests. “I asked my friend if he could 3D print me a gianthellip;
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