Struggling Aston Martin sells F1 naming rights for liquidity

Aston Martin warned on Friday that its annual loss will be worse than the market view and said it will sell the right to use its name on the Aston Martin F1 team for £50m (R1.09bn) to bolster its finances after a challenging year.

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Feb 20, 2026 - 08:16
Struggling Aston Martin sells F1 naming rights for liquidity
Aston Martin warned on Friday that its annual loss will be worse than the market view and said it will sell the right to use its name on the Aston Martin F1 team for £50m (R1.09bn) to bolster its finances after a challenging year.
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