Supplier Diversity in Ottawa for Black Business Growth
Federal procurement in Ottawa is becoming a vehicle for creating a more equitable Canadian economy, rather than just a means of obtaining the best deal. In the Government of Canada procurement, diversity and inclusion are now directly linked to boosting competitiveness, bolstering local companies, and guaranteeing that federal spending supports historically marginalized communities, especially Black-owned [...]
Federal procurement in Ottawa is becoming a vehicle for creating a more equitable Canadian economy, rather than just a means of obtaining the best deal. In the Government of Canada procurement, diversity and inclusion are now directly linked to boosting competitiveness, bolstering local companies, and guaranteeing that federal spending supports historically marginalized communities, especially Black-owned businesses. Public Services and Procurement Canada (PSPC), Shared Services Canada (SSC), and the Black Entrepreneurship Program are just a few of the supplier-diversity efforts that have started to change who gets to bid and win since 2021.
This change presents both a difficulty and an opportunity for Black founders. New pilot programs, set-asides, and coaching services created with marginalized entrepreneurs in mind present an opportunity. The challenge is learning how these programs actually function, where targeted tenders arise, and what it takes to be ready when they do.
How ScaleUp Drives Social Procurement in Canada
ScaleUp, a social procurement program started by Shared Services Canada, is at the core of Ottawa’s efforts to diversify its supplier base in IT and digital services. ScaleUp was first developed as a pilot project by the Centre of Expertise in Agile and Innovative Procurement with the goals of streamlining the bidding process, integrating agile procurement principles, and, up to a certain point, increasing the variety of bidders on Government of Canada contracts. It specifically targets Black entrepreneurs as well as micro and small businesses run or controlled by women, visible minorities, individuals with disabilities, and Indigenous Canadians.
ScaleUp’s impact across the federal system was greatly expanded in 2023 when the government announced that it would be made available to other departments and agencies. To reduce barriers and encourage minority suppliers to submit bids for tenders they would have previously disregarded as “too sophisticated” or “too federal,” the program uses set-asides and streamlined solicitations. ScaleUp successfully establishes a specialized on-ramp into federal procurement for Black-owned IT and digital enterprises by combining streamlined procedures with a more deliberate focus on inclusive outcomes.

PSPC’s Supplier Diversity Action Plan and Black Business Procurement Pilot
Public Services and Procurement Canada is transforming the broader federal procurement landscape, while SSC is changing how IT is purchased. The Supplier Diversity Action Plan of PSPC outlines specific steps to increase the participation of underrepresented groups, especially Black-owned companies, in government contracts. To evaluate certain strategies and provide information for a long-term Supplier Diversity Program, PSPC has launched several pilots.
The Black Business Procurement Pilot, which was introduced in January 2021, is a prime example. Twelve procurement opportunities, conditionally restricted to small Black-owned or led firms, were developed throughout Canada as a result of this pilot. For Black entrepreneurs who had seldom been represented in government supplier lists, the objective was not only symbolic inclusion but actual contract awards and performance experience. Participant input is currently being used to create a Black Entrepreneurship Procurement Program and to influence future social procurement set-asides.
Importantly, PSPC has been aggressively seeking Black-led businesses and groups to share their experiences and challenges with government procurement through partnerships, roundtables, and questionnaires. Black business perspectives are now included in the decision-making process rather than being an afterthought, as this data is directly incorporated into program design and policy modifications.
Building Capacity Through Coaching and Certification
Only when Black-owned companies are prepared to bid and deliver will policies and pilots result in actual change. Acknowledging this, PSPC’s Procurement Assistance Canada has increased cooperation with Black business associations and introduced new practical assistance. These include collaborations with regional Black business associations and programs such as the Rise Up Pitch Competition for Black women entrepreneurs, which are designed to help founders navigate the government procurement system.
A noteworthy addition is a coaching program for entrepreneurs from underrepresented groups, particularly those who have struggled to win federal contracts. To better understand opportunities, improve bids, and develop a strategy to become competitive suppliers, eligible participants receive three individual sessions with a procurement expert, in addition to an introductory meeting.
Concurrently, outside partners are implementing certification and preparedness initiatives in line with federal priorities. For instance, the Black Entrepreneurs and Businesses of Canada Society in British Columbia has introduced a Black Business Certification and procurement-readiness training intended to help participants gain access to corporate and government diversity initiatives. When combined, these initiatives are strengthening the pipeline of Black-owned businesses that may benefit from Ottawa’s new procurement resources.

Where to Find Opportunities—and How to Respond
The most important issue for Black business owners is: Where do I really see these opportunities? The majority of open contracts and set-asides at the federal level are listed on CanadaBuys, the Canadian government’s national procurement portal, and on related electronic bidding platforms. Initiatives like the Black Business Procurement Pilot and social procurement calls connected to ScaleUp and other diversity programs are becoming more prominent in tender descriptions and eligibility requirements, even though “Black-only” set-asides remain comparatively uncommon.
Among the useful actions for founders are:
- establishing a thorough supplier profile and signing up for relevant CanadaBuys tender alerts, with filters for social procurement and small-business opportunities.
- keeping track of announcements on pilot projects, new set-asides, or coaching cohorts from PSPC, SSC, and Procurement Assistance Canada. These announcements are frequently advertised through departmental press releases and partner organizations.
- collaborating with certification organizations and Black-led business networks to get early notice of impending pilots and advice on how to set up your company for success.
When a targeted opportunity arises, give it top attention. Carefully review the work statement, determine whether the scope is within your capabilities, and, if necessary, seek out teaming partners that can assist you in completing the task.
Turning Ottawa’s Commitments into Black Business Wins
With initiatives like ScaleUp, PSPC’s Supplier Diversity Action Plan, and the Black Business Procurement Pilot, Ottawa’s supplier diversity agenda is being put into practice. These programs offer Black business owners a once-in-a-lifetime opportunity to win federal contracts, increase capacity, and shape the future of procurement. Black-owned companies may turn federal policy pledges into actual revenue, jobs, and long-term growth by interacting with pilots, utilizing mentoring and certification, and actively monitoring specific bids.
Disclaimer: This article is for informational purposes only. Black Business Magazine does not endorse or guarantee any products, services, organizations, or individuals mentioned. Readers are encouraged to conduct their own research and due diligence before making any business, financial, or personal decisions.