Long summer, Oasis and cost of living dominated 2025 sales trends – John Lewis

Four heatwaves led to record sales of swimwear as the traditional summer months waned, up 18% in September and 28% in October, the retailers said.

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Dec 12, 2025 - 00:16
Long summer, Oasis and cost of living dominated 2025 sales trends – John Lewis
Four heatwaves led to record sales of swimwear as the traditional summer months waned, up 18% in September and 28% in October, the retailers said.
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