Take a Peek Inside Tracee Ellis Ross’ Gorgeous PATTERN Beauty Offices
We love PATTERN Beauty, so we couldn't wait to check out the inside of the West Hollywood office space where Tracee Ellis Ross' products are made!
Black News
Her days on hit shows like “Girlfriends” and “Black-‘ish” may be behind her, but Tracee Ellis Ross has found a whole new legion of fans with her PATTERN Beauty products, designed to help people with coily, curly, and tight textures have the healthy and gorgeous head of hair they deserve. Since 2019, her company has become a major force in the beauty market, and as the brand has grown, so has the need for a dedicated space for the team that makes things happen every day.
In collaboration with Design Within Reach (DWR), Ross designed a bright, modern office space in West Hollywood that her team says is a perfect representation of the brand.
“The foundation needed to reflect the brand’s ethos,” lead designer Alyssa Lewis told Interior Design.
So when Ross and DWR opened the doors of the PATTERN Beauty offices, we couldn’t wait to look inside. Take a peek for yourself here!
A Space Where People Can Be Themselves
Ross says it was important for her to create a space where people feel comfortable bringing themselves to work every day.
“I don’t like people coming pretending to be something that they aren’t. What I love most is when people can actually feel confident and have agency in the truth of who they are,” she said.
Pattern’s Inspiration
Ross said the inspiration for creating her PATTERN line of beauty products stemmed from what she saw as a lack of available products that supported healthy, natural hair for people of color.
“I didn’t really see a standard of beauty that really made space for curly, coily and tight textured hair,” she said.
Lots of Light
When choosing pieces for the space, Ross wanted to integrate beautiful furniture and accessories that help inspire everyone who works there.
Spaces for Collaborating
Among her favorite features of the office are the bright huddle rooms designed for members of her team to collaborate in smaller groups. The glass walls and large windows let in lots of light to help spark great ideas.
The Conference Room
With over 400,000 followers on Instagram and distribution in major retailers, including Sephora, Ulta Beauty and Macy’s, there’s no doubt that the folks at PATTERN are doing big business. We have to believe that this large conference room with lots of seating and floor-to-ceiling windows is where many of the big deals go down.
Signs of Success
Walking through the PATTERN Beauty offices, you are reminded that CEO and founder Tracee Ellis Ross is a boss.
A Reflection of the Brand
When designing the space, Ross said it was important that the office reflects the brand. The clean lines and simple colors found in her product packaging come through in every room.
Design With Intention
From floor to ceiling, it’s clear that Ross and her team designed the space with intention, choosing pieces that make a simple statement.
Eclectic Style
Ross calls her design style eclectic and says she is drawn to pieces that feel like they have a history.
Playing With Pattern
The neutral palette is enhanced by the chic furniture and area rug, creating a comfortable spot to take a break during the day.
Art is All Around
The walls of this cozy kitchen area are accessorized with large photographs from PATTERN campaigns.
Art is All Around
The walls are lined with color photographs that celebrate Black beauty.
Bright Accessories
Although the space is full of wooden furniture, it doesn’t feel dark. In fact, there are bright, beautiful accessories in every room.
Stylish Storage
This storage area is a bright, open space to keep a variety of PATTERN products. One of the highlights of the room is a storage compartment that doubles as a beautiful piece of furniture.
