Black presence in advertising grows, but progress remains slow
For Black Brazilians—who make up 56% of the population—to hold their rightful place in the sector, agencies, advertisers, and media outlets must adopt sustained, long-term policies
Black News /https:/i.s3.glbimg.com/v1/AUTH_37554604729d4b2f9f3eb9ad8a691345/internal_photos/bs/2025/c/t/T6aIOlRbySBqDfAY8OFQ/rejane-romano-ana-paula-paiva-valor.jpg?#)
/https:/i.s3.glbimg.com/v1/AUTH_37554604729d4b2f9f3eb9ad8a691345/internal_photos/bs/2025/c/t/T6aIOlRbySBqDfAY8OFQ/rejane-romano-ana-paula-paiva-valor.jpg)
For Black Brazilians—who make up 56% of the population—to hold their rightful place in the sector, agencies, advertisers, and media outlets must adopt sustained, long-term policies
