Serving Inspiration — Serena Williams Leads Barbie’s First-Ever Dream Team For International Women’s Day

Mattel will celebrate International Women’s Day with the launch of its first-ever Barbie™ Dream Team, honoring trailblazing women like Serena Williams and others who’ve made groundbreaking contributions. The post Serving Inspiration — Serena Williams Leads Barbie’s First-Ever Dream Team For International Women’s Day appeared first on MadameNoire.

Serving Inspiration — Serena Williams Leads Barbie’s First-Ever Dream Team For International Women’s Day
Serena Williams, International Women's Day, Barbie Dream Team, Barbie
Source: Photo courtesy of Mattel / Serena Williams

In celebration of International Women’s Day on March 8, Mattel, the iconic company behind Barbie, is launching its first-ever Barbie™ Dream Team to honor trailblazing women who have made groundbreaking contributions to their industries. This celebration will feature one-of-a-kind Barbie dolls modeled after these women, special Barbie Dream Days™ retail experiences, and the debut of Barbie Dream Fest, a multi-day fan event showcasing the achievements of remarkable figures like Serena Williams, the tennis legend with 23 Grand Slam singles titles, a successful entrepreneur, and a global icon.

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Serena Williams, who is celebrated not only for her unparalleled tennis career but also her entrepreneurial ventures, is among a group of history-making women recognized in this year’s Barbie Dream Team. Alongside Serena, other outstanding women include Regina Sirvent Alvarado (Mexico), a professional race car driver, and Smriti Mandhana (India), the first Indian woman cricketer to score a century in all formats (T20, Test, and ODI).

The tennis legend has used her platform to support women-led businesses over the years. 

Serena’s Barbie Dream Team doll is a powerful tribute to her confidence and business acumen, featuring a black-and-white blazer and her signature curly hair, a reflection of her poised and assertive nature as she transitions from tennis champion to entrepreneur. In 2014, Serena launched her venture capital firm, Serena Ventures, which has backed over 60 companies, including fintech giants like Propel and Cointracker, as well as innovators such as Daily Harvest and MasterClass. The firm is committed to supporting women entrepreneurs, with 54% of its portfolio dedicated to women-led businesses and 47% focused on supporting Black entrepreneurs. Serena’s work through Serena Ventures has focused on uplifting underrepresented groups, with 79% of the funding allocated to these businesses, including emerging Latino entrepreneurs.

The post Serving Inspiration — Serena Williams Leads Barbie’s First-Ever Dream Team For International Women’s Day appeared first on MadameNoire.